Homevalued.ca is committed to protecting your personal information. This Privacy Policy is designed to inform you about the personal information that we collect from you, how we use and disclose this information, and the measures we take to safeguard it. For the purpose of this Privacy Policy, personal information refers to any information that can reasonably identify an individual. This policy applies to our collection and use of personal information through our website, related websites, applications, tools, or platforms (the “Services”), as well as any other means where a link or reference to this Privacy Policy is provided during data collection.
Personal Information We Collect
We collect certain categories of personal information about you from various sources, which include:
- Information we collect directly from you
- Contact information such as name, phone number, mailing address, and email address
- Account information like username, password, and payment details
- Communications, for instance, your submitted questions, marketing preferences, and survey responses
- Preferences and information related to buying or selling a home, including price range, location, size, and timeframe
- Background information such as education, experience, qualifications, and employment history
- Information we collect automatically when you use our Services
- Technical information like browser type, IP address, cookies, and operating system
- Usage information such as pages visited, search terms entered, and frequency of visits
- Geolocation information when you enable location services on your device
- Information we collect from other sources
- Property information collected by third-party service providers from publicly available sources like public records
- Names, profile pictures, and other profile information collected by third-party service providers from publicly available sources like social media websites
- Email address collected by third-party service providers from various sources
How We Use Your Personal Information
We use your personal information for the following purposes:
- To provide and improve our Services to you
- To personalize your user experience and make it more relevant to your preferences
- To communicate with you and respond to your inquiries
- To send you marketing materials and updates about our Services
- To comply with legal obligations and enforce our rights
- To protect the safety and security of our users and Services
We may share your personal information with third-party service providers, but only to the extent necessary to perform Services on our behalf. We do not sell your personal information to third parties. We also take appropriate security measures to protect your personal information from unauthorized access, alteration, or disclosure.
Children’s Privacy
We do not knowingly collect or maintain personal information from persons under the age of 13 (“children”), and none of our Services are directed towards children. If you are under the age of 13, please do not use or access our Services in any way. If we learn that we have inadvertently collected personal information from a child without verifiable parental consent, we will take appropriate steps to delete such information. If you are a parent or guardian and discover that your child has provided us with personal information without your consent, please contact us using the information provided below to request the deletion of such information from our systems.
California Residents
If you are a resident of California, the following additional information applies to you:
- Categories of personal information collected, used, and disclosed about California residents
- Your rights as a California resident to request information about personal information collected, disclosed, or sold
- Your right to request the deletion of personal information
- Your right to opt-out of the sale of personal information
- Your right to not be discriminated against for exercising your privacy rights
How We Use Your Personal Information
We may use your personal information for the following purposes:
Providing and improving the Services: We use your personal information to provide and operate the Services, including to facilitate buying and selling activities, to communicate with you, and to improve the Services.
Customizing your experience: We use your personal information to tailor your experience with the Services, including to provide personalized home recommendations and to send you marketing communications that we believe may be of interest to you.
Marketing and advertising: We may use your personal information to advertise and market our Services to you and to other individuals who may be interested in them. This may include displaying advertisements to you on third-party websites or applications, sending you marketing emails, or otherwise communicating with you about our Services.
Analytics and research: We may use your personal information to analyze and understand how our Services are used, to conduct research and development, and to improve the Services.
Compliance and protection: We may use your personal information to comply with legal obligations and to protect our rights, interests, and property, as well as the rights, interests, and property of others.
How We Disclose Your Personal Information
We may disclose your personal information to the following types of third parties:
Service providers: We may share your personal information with third-party service providers who perform services on our behalf, such as payment processors, data analysis providers, and customer service providers.
Partners and affiliates: We may share your personal information with our partners and affiliates for marketing and advertising purposes, as well as for other purposes related to the Services.
Other users: We may share your personal information with other users of the Services, such as when you make an offer on a property or communicate with another user through the Services.
Business transfers: We may share your personal information in connection with a corporate transaction, such as a merger, acquisition, or sale of all or a portion of our assets.
Legal compliance and protection: We may disclose your personal information to comply with legal obligations or requests from government authorities, as well as to protect our rights, interests, and property, and the rights, interests, and property of others.
How We Protect Your Personal Information
We take reasonable and appropriate measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction, both during transmission and once we receive it. However, no method of transmission over the internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
Your Rights and Choices
You have certain rights and choices regarding your personal information. These may include:
Access and correction: You may request access to or correction of your personal information by contacting us as described below.
Marketing communications: You may opt-out of receiving marketing communications from us by following the unsubscribe instructions included in our emails or by contacting us as described below.
Do Not Track: We do not currently respond to Do Not Track signals.
Cookies: You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of the Services may become inaccessible or not function properly.
Contact Us
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us by email at privacy@homevalued.ca.
